Friday, March 24, 2006

Penfolds Grange: to invest or imbibe?

It was The Beautiful One’s significant birthday recently. We had a (nautical theme) party and he decided to break into his wine cellar.

He emerged, clutching tenderly a bottle of 1987 Penfolds Grange Hermitage. He decanted it carefully and ceremoniously. We gazed at it in awe.

A few people, including OriginalJennifer, got to sample it. It was sublime.

But was it really worth US$183.75 to $399.99? (Prices from

The Beautiful One had the bottle in his cellar for at least 14 years. When he bought it the Penfolds Grange brand didn’t have as much hype or ‘elitism’ associated with it as it does now.

To some, opening a Grange in anything other than certain surroundings and accompanied by particular foods would be a sacrilege.

The Beautiful One was happy to break it out between spring rolls, tandoori chicken and chocolate cake. But then, he doesn’t buy wine as an investment, but to drink (funny that), be it now, or in a few years.

The Beautiful One thought it was a lovely drop, and said that he enjoyed it and enjoyed sharing it.

OriginalJennifer thinks that’s the point: the ceremony of opening and sharing what is regarded as a particularly special bottle of red with close friends and loved ones is probably of much greater value than that special bottle of red gathering dust because market dictates it’s worth a small fortune - unopened.

OriginalJennifer hopes she’s around when he decides to break out the other two he has in that cellar!


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